VVNK

VVNK is an experiential installation and spatial design project by Daria Zinovatnaya created for the fashion brand Jane Plus VVNK during its presentation in Shanghai. The concept transforms brand identity into a three-dimensional environment built from pure geometric shapes, vibrant colour blocks, and structured form, echoing the aesthetic essence of the clothing collection it showcases. The design reflects a thoughtful fusion of brand expression and spatial experience, using abstract geometry and contrasting colour to accompany the garments and elevate the visual narrative of the retail presentation. By integrating bold form and colour-driven composition, VVNK creates an engaging space where fashion, art, and design converge seamlessly.